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Brinkster.com has been around since 1999 targeting at offering free web hosting to webmasters seeking Microsoft WinNT platform, there were not many affordable MS platform web hosting provider due to the higher cost of obtaining MS licenses, pricing of web hosting plans on MS platform are generally about 2/3 higher compare to Linux based web hosting plans. However, there is a huge young webmaster base that is doing web development on MS platform due to the high inception rate of MS on PC platform, Brinkster.com has sharply targeting on this group with the free web hosting option capturing the young but not yet affordable for a paid web hosting account, while hoping them to consider converting to paid web hosting accounts in the long run. There are many other free stuff, such as free programming codes contributed either from the brinkster.com team, or members from their active forum. These free options has no doubt increase the stickiness and a good attraction for new web hosting seekers.